A Safer Digital World for Children

A Safer Digital World for Children

According to UNICEF research and reports indicates that digital technology and being interactive in this world also pose significant risks to children's safety, privacy, and well-being, magnifying threats, and harms that many children already face offline and making already vulnerable children even more vulnerable.

How A Shopify User Can Improve Its Store Towards a More Promising World In 5 Steps

How A Shopify User Can Improve Its Store Towards a More Promising World In 5 Steps

So, with the knowledge of the world's evolution towards a better world, let's look at how a Shopify user can improve its store and be involved in this development in 5 steps.

Compare Different Audiences for Facebook Ads

Compare Different Audiences for Facebook Ads

The most difficult of all is the target audience selection. Even if you do everything else right but choose the wrong audience for your campaign, Facebook Ads would still eat up your daily budget while the campaign keeps performing poorly. Here is how to select the best target audience for your facebook ad campaigns.

Creatives A/B Testing for Facebook Ads

Creatives A/B Testing for Facebook Ads

A/B testing, known as split testing, is a method of determining which component of a creative, or a combination of them is more effective for the targeted demographics. Furthermore, you may test a variety of Facebook demographics and ad placements to determine the best target and reach them.

How To Reduce Facebook Ad Cost?

How To Reduce Facebook Ad Cost?

The E-commerce sector proves that it will grow in 2022 as in the pandemic. With the growth of the industry, competition has also increased. That's why everyone wants to grow with an ideal advertising strategy.

Will Conversion Rates Drop with Third-Party Cookies Restriction

Will Conversion Rates Drop with Third-Party Cookies Restriction

That is the question most e-commerce companies and performance marketing staff are curious about after the Google announcement of Third-Party Cookies. There is a simple answer: NO!